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"I almost didn't do it." That's what Lashay told me recently about the podcast appearance that changed everything. After burning through $40K on coaching programs that went nowhere, she was hesitant to put herself out there again. But here's what happened: Lashay landed ONE interview on Exit Five. That single episode became:
• A top 5 episode for the show • The source of $250,000 in new clients • Her turning point from invisible to in-demand
But before, Lashay was stuck.
The real problem? She was playing small, hiding behind strategy instead of showing up as the expert she already was.
That’s why instead of chasing random marketing tactics, we focused on:
- Creating one core message that cut through the noise
- Identifying the exact podcasts her ideal clients already trusted
- Developing a pitch that made hosts say "yes"
No daily content grind. No algorithm chasing. No awkward selfie videos.
Just strategic visibility that converts.
What's one podcast you would love to be on to move the needle in a big way for your business? Reply and let me know - I'll see if I can help make a connection.
Dustin 🎙️ P.S. The podcasts your ideal clients already trust are looking for guests right now. The question is:
Will they find you or someone else? Listen to Lashay’s experience as you think about it.
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